Digital Artist, Composer, Entreprenuer

I am Zhang Yifei, a versatile, creative spirit who expresses herself through art and music. My guiding principle in creating my masterpieces is ALF (Accepting mistakes, Letting go & Forgiveness), which encourages you to ‘Free Yourself, Be Yourself.’

Encapsulated by the acronym "ALF" (Accepting mistakes, Letting go, and Forgiveness), this philosophy serves as the guiding principle for her creative pursuits, and posits that true self-discovery unfolds only through the forgiveness of one's own missteps, echoing the sentiment that authenticity can only flourish in an environment untainted by the shackles of judgment.

It took a near-death experience to realise that to be happy, I just needed to embrace my flaws and imperfections.

The striving towards perfection, fulfilling every expectation and role I and society had, was exhausting. All my life, I had grappled with insecurities along with struggles, which took a toll on my mental well-being. In an instant, I vowed to make a change if I survived. I decided to free myself from the shackles of expectation and judgement and just be my authentic self.

Having never been able to find the support and opportunities as a fledgling artist and musician, I set up Prestige, a foundation that does just that. This foundation aims to empower emerging musicians and artists who may never otherwise get the chance or opportunity. Prestige reflects my commitment to creating a supportive community for creative expression.